Earned Coverage / Editorial - A set of articles written by highly reputable experts, which can include contributions from journalists who specialize in the field as well as officers at companies and organizations that are knowledgeable about related subjects. We approach secondary and top tier media outlets on behalf of our clients to establish a published presence. Once a client's fundamental media profile is created, we pitch hundreds of journalists and editors detailing their best traits.

Being quoted in top media firms, such as CNN or Bloomberg, can help a company or personality reach higher levels of visibility in their business, career, or personal life. In many cases, an endorsement, interview, or published article is a symbol of success, which can improve or establish a reputation. However, these campaigns require time, sophistication, and persistent communication. We begin the process by evaluating our client's personal and business-related qualities and subsequently putting them on display for public endorsement. Once we establish the appropriate identity, we carefully craft and create a "brand." Editorial PR campaigns produce publications issued by journalists on their own volition. We do this without any financial or monetary rewards. In other words, the journalist should enjoy the topic and respect the person or company. In such situations, the main task of Exclusive PR Solutions is to organize effective content and correctly submit the information to the proper journalist who covers the industry. The media is willing to publish when the groundwork is laid, and the journalist receives the pitch relevant to his current interests. What is time consuming for our team is content adaptation and moving past barriers to outreach but, once established, such content is the most influential for the reputation of a company or person because it provides third party opinion, validation and approval!